Jason Hope has the notion that if we are to live a longer life, we need to have a different approach when it comes to medicine. We should focus more on preventing rather than treating.
Jason has lived his entire life in Scottsdale, Arizona. Jason feels that technology is part of his life and therefore, has no time to read books. Instead, he spends most of his time reading journals and scientific articles. Whenever he finds something interesting, he shares it on social media. He is very active on social media as he can be found on Instagram, Facebook, and Twitter.
Jason says the one thing that has helped his business is the sale of his house as it freed his time and resources. He says that he has the dream of inspiring other people to become better people in the future. Jason is most passionate about his involvement in the research of anti-aging. For this reason, he runs a foundation called the SENS Foundation. Through his involvement, the foundation has worked on reversing issues such as lung cancer, heart disease, Alzheimer’s as well as the respiratory illness. He achieves all this through the use of technology.
Read more: Jason Hope Pledges $500,000
Jason Hope is a huge fan of regional marketing and use of referrals. Other than these two marketing strategies, Hope says that social media can be a very powerful marketing tool if used correctly. He says social media is very effective in generating new business and at the same time connecting people. Jason toughest decision is taking a step back to reevaluate his direction. Jason got his first customer from a referral through advertising that had been done by another company. During the initial stages of his company, Jason had a healthy sense of doubt about his abilities. He attributes these doubts to the success he has experienced today.
Among the things that have defined Jason Hope is his education background. Jason specialized with finance while studying at Arizona State University. He has an MBA from the prestigious ASU’s W.P Carey School of business. He keeps up to date with national politics. When not working, Jason is involved with giving back to the community through his many organizations.
Lori Senecal has created a career in the advertising industry despite her introvert nature. A majority of the people believe that for one to advertise any product; they should be in a position to advertise what they do for the rest of the world to see. However, for Lori Senecal this has not been the case; as she remains calm in all her activities. She has earned a reputation for helping companies during transition periods which are critical moments for any organization. The period determines whether a company will survive or collapse since it involves a lot of changes. She helps organizations align their activities with the current trends in the industry thus countering competition in the market. Currently she is helping Crispin one of the agencies in the industry to stay relevant to marketers and also to ensure that it stays afloat. In addition to her career, she also supports women empowerment; this is evidenced by her recent promotion of four women at Crispin agencies.
At the moment, Senecal is the Chief Executive Officer of Crispin Porter + Bogusky (CP+B).She also served in the same capacity at KBS. During her tenure as the C.E.O, she drove the strategic mission and worked with the partners to fuel growth and expansion of the organization. She also plays leadership roles to enable her partners implement proper structures in the different organizations. For instance, in her previous role at Korean Broadcasting System (KBS) she helped drive the organization’s growth and vision which ensured that the company remains competitive. During her five year stay at KBS she spear headed real inventions that made the company stand out as “the brand agency” in the innovative world.
According to the Huffington Post, Senecal urges employees to create a career of their choice. In this case, she encourages that the employees venture into the careers they well fit. She does this by sponsoring passion projects and start-ups ventures created by the employees. She does this through invention competition that end in the selection of the most inventive venture. The initiative is manifested by the growth of KBS agency from a 250 person domestic agency to now over 800 people globally. Visit her crunchbase profile for more information.
Read more: https://www.nytimes.com/2015/05/24/business/lori-senecal-on-coaching-when-the-bar-is-high.html?_r=1